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The Incredible Shrinking Menu

Operators are downsizing menus and transitioning to simpler operating models to make them more profitable and efficient in the post-pandemic era. But a smaller menu means that every single item needs to work harder. A streamlined, multitasking selection of mix-and-match offerings allows individual items to perform double and even triple duty. The strategy also leverages such sales-building categories as “left side of the menu” add-ons and beverages, new dayparts, and retail opportunities.

For more information on the foodservice industry’s response to the pandemic, including important food handling & safety tips, see the Top 2021 Foodservice Trends Report.

Content courtesy of Nestle Professional